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Exteta, Art Direction

Salone del Mobile 2025 marked Studiopepe’s debut as the new creative director of Exteta. Arianna Lelli Mami and Chiara Di Pinto, Studiopepe’s founders, unveiled a visionary and immersive environment along with new design pieces, redefining the brand’s exclusivity and timeless aesthetic.

For Exteta fair booth, the Studio envisioned an architecture inspired by Case Study Houses, reinterpreted through an Italian perspective. Unique volumes, interplay between textures and materials, narrate a story of fine craftsmanship and attention to detail, two key points of the Exteta brand, together with authorial design that evolves in a dialogue between re-editions and new pieces, among them, two new design collections designed by the Studio that explore the tubular theme and the structural leather.

Studiopepe presents two seating pieces and a selection of accessories in preview. Shell a timeless leather chair, Modernista, a new family of seating in tubular metal that explore the relationship between structure and comfort, Hikari, (the Japanese ideogram for light) a collection of rechargeable outdoor lanterns and Astratto coffee tables, realized using the finest artisanal enamels.

Project Details
Project
Art Direction
Client
Exteta
Photo
Silvia Rivoltella
Location
Milano
Year
2025
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